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The Power of Data and Machine Learning to Optimize HCP Prescription Volume
In a recently published article from Med Ad News, co-authors Iyiola Obayomi, SVP, Managing Director, Data & Analytics, at EVERSANA INTOUCH, and Pierantonio Russo, MD, FCPP, FAAP, STS, Chief Medical Officer at EVERSANA, discuss the …
Harnessing Data for Pharma Marketing Success: Insights From a Roundtable
Scaling Success: Transforming Pharma Marketing With Data-Driven Insights
In the dynamic world of pharmaceutical marketing, staying ahead requires innovation and advanced data analytics to provide valuable insights and achieve brand success. Joey Morrissey, Senior Director, Analytics, recently presented various data and analytics business …
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