modern marketing Blogs

08|01|24

EVERSANA Unveils TEDAVI, the Breakthrough Content Creation Hub to Transform Agency Marketing Models and Maximize Brand Impact

CHICAGO – Aug. 1, 2024 – EVERSANA, a leading provider of global commercial services to the life sciences industry, today introduced TEDAVI, the pharmaceutical and life science industry’s premier content transformation hub built to streamline content production, enable personalization at scale and accelerate time-to-market for brand assets while ensuring compliance.

05|08|24

Observations & Industry Predictions from Adobe Summit

There are no shortage of detailed recaps coming out of the 2024 Adobe Summit – so rather than a play-by-play, here are some observations from the floor and a synthesis of what all that was abuzz at Adobe Summit may indicate for the work we all do. Read the POV to learn more.

10|19|23

Media Retrenchment: It’s Time to Rethink Ad Spend

"For the next 12 to 24 months, the media landscape is set to drastically change, and pharma marketers can’t miss this hidden opportunity." Justin Chase, EVP, EVERSANA INTOUCH Media, explains what's happening to PM360.

05|26|23

Delivering the Sales Interaction of the Future

Chris Weber, SVP, Strategic Development, explains the three keys to successfully integrating personal and non-personal promotion.

06|14|22

Allow Ourselves to (Re) Introduce Ourselves: The EVERSANA INTOUCH Brand Launch 

Should our new brand matter to you? Give us a minute to convince you. We think you'll agree!