Digital Marketing Blogs

08|12|24

Evolving Global Medical Communications With a Digital-First Approach

In the ever-evolving landscape of medical communications, a paradigm shift toward digital-first strategies is essential. Mary Manna Anderson, Managing Director and Head of Medical Communications, and Francis Namouk, SVP, Global Strategic Development, explore this transformation in a recent PM360 article, emphasizing the need for meaningful engagement across channels. The Changing Landscape Traditional methods of communication […]