OVERLAND PARK, KS (May 9, 2019) – David Windhausen, EVP, Development Services, Intouch Group, and President, Intouch B2D, has been named a Top 10 Innovation Catalyst by Medical Marketing & Media (MM&M). The inductees were honored at a May 7 awards ceremony, on the eve of the MM&M’s annual Transforming Healthcare Conference.
This year’s list of 50 MM&M Healthcare Transformers and Innovation Catalysts features leaders and entrepreneurs from across the pharma, biotech, devices/diagnostics and digital health spectrum; they were selected for the innovations they bring to the healthcare industry.
“This year’s class of Transformers reflects the tremendous growth we’re seeing in medtech, as well as a more wholistic approach to health in general,” said Stephen Madden, MM&M’s editor-in-chief. “And as always, it’s pretty amazing to see how many very smart, creative people are working to help communities manage and improve their health.”
Windhausen has been key to the development of Intouch’s proprietary artificial intelligence engine, Cognitive CoreTM, which teaches virtual assistants to understand context. From safeguarding regulatory compliance to working directly with pharma medical review boards, he has led the charge to ensure Cognitive Core complies and delivers rapidly. Windhausen has also developed strategic partnerships with Adobe, Salesforce, and Veeva to integrate Cognitive Core for patient and HCP use. Windhausen was recently accepted into the Forbes Technology Council, an invite-only community for senior-level technology executives, where he will have the opportunity to collaborate and share expert insights with other respected leaders in the tech space. As head of development services, he leads more than 100 global technology colleagues; he played a pivotal role in the launch of Intouch B2D, a technology and production services hub.
“I’m truly honored by this recognition. As AI and other tech innovations become the norm in pharma and healthcare, I look forward to building even more seamless AI experiences for caregivers, HCPs and patients.” said Windhausen. “AI systems like Cognitive Core offer the promise of unobtrusive augmented human intelligence in a way that lets us achieve and understand information more deeply.”
Click here to learn more about Windhausen’s award and view MM&M’s full list of Healthcare Transformers and Innovation Catalysts.
About Medical Marketing & Media
MM&M offers a comprehensive resource of balanced and relevant editorial to leaders, thinkers, marketers and creative executives involved in the commercialization of prescription drugs and other medical products and services in North America. Through a combination of news, analysis, opinion, feature stories and reports, MM&M arms readers with the tools they need to make crucial decisions in this dynamic and complex market.
About Intouch Solutions
Founded in 1999, Intouch Solutions is a leading marketing and advertising agency with offices in Kansas City, Chicago, New York City, Boston, London and Mumbai. Intouch Solutions is part of Intouch Group, a privately held network of more than 950 employees across six affiliates. Specializing in solutions for the life sciences, Intouch is redefining what marketing means to these industries.
About Intouch B2D
Intouch B2D is leveraged by leading technology and COE experts to gain marketing efficiencies, promote enterprise change management and realize the full engagement potential of paid solutions. Part of the Intouch Group network, B2D leads the health and life sciences industry in fulfilling the promise of connected end-to-end modern marketing through innovative technology solutions, performance-driven managed services and mastery of customer insights and data models. For more information, please contact Joe Doyle, SVP, strategic marketing and development at joe.doyle@intouchb2d.com.