October 22, 2024

Can a Celebrity Influencer Work for Your Brand?

by Haley Haislet
EVERSANA INTOUCH In the News logo

In a recent article for PM360, Susan Perlbachs, Chief Creative Officer at EVERSANA INTOUCH, delves into the growing trend of celebrity influencers in pharmaceutical advertising, exploring both the opportunities and challenges they present.

Related Posts

10|22|24

Inside EVERSANA INTOUCH’s AI-Focused Ad Campaign

In a recent article for PM360, Susan Perlbachs, Chief Creative Officer at EVERSANA INTOUCH, delves into the growing trend of celebrity influencers in pharmaceutical advertising, exploring both the opportunities and challenges they present.

View Blog Post

10|22|24

OpenAI’s New o1 Series Models’ Focus on “Reasoning” and What It Could Mean to Lifesciences Brands and Marketers

In a recent article for PM360, Susan Perlbachs, Chief Creative Officer at EVERSANA INTOUCH, delves into the growing trend of celebrity influencers in pharmaceutical advertising, exploring both the opportunities and challenges they present.

View Blog Post

10|22|24

Think Tank – Building Trust Equity

In a recent article for PM360, Susan Perlbachs, Chief Creative Officer at EVERSANA INTOUCH, delves into the growing trend of celebrity influencers in pharmaceutical advertising, exploring both the opportunities and challenges they present.

View Blog Post