The Digital Determinants of Health: Shaping the Future of Well-Being

In our latest POV by Roberto Ascione, President of EVERSANA INTOUCH’s Health Innovation, and Ferdinando Scala, Director of Strategic Planning, the evolving landscape of digital health and its implications for the life sciences industry are explored with an emphasis on the importance of understanding digital determinants of health, which include factors such as internet access, digital literacy, and the availability of digital devices. These determinants are crucial for engaging with digital health tools and services, which can significantly impact health outcomes.

The POV highlights the multifaceted nature of health determinants, noting that while genetics play a role, many other factors such as social, economic, and environmental elements are equally important. Digital technology has become a unifying force behind the integration of these determinants, especially in the wake of the COVID-19 pandemic. This shift has led to the emergence of digital determinants, which add complexity to public health strategies and underscore the need for holistic and inclusive policies.

In the POV, pharmaceutical executives will learn about the critical role of digital health governance in ensuring equitable and effective solutions. Experts discuss the need for algorithm transparency and misinformation policies to maintain the accuracy and reliability of health information online. It also addresses the digital divide, highlighting that vulnerable groups such as older adults, persons with disabilities, and migrants often have limited access to digital health technologies, exacerbating existing health disparities.

The POV underscores the importance of collaboration across sectors to address the multidimensional nature of health determinants in the digital age. It calls for stronger partnerships to ensure that digital tools align with public health goals and enhance health outcomes. Executives will also gain insights into the potential of advanced technologies such as AI and machine learning in developing personalized health solutions and optimizing corporate operations.

Submit your information below to access the POV and learn more about how to navigate the complexities of the digital health landscape, ultimately improving health outcomes and driving business success.