In an exclusive feature with MM+M, Chief Creative Officer Susan Perlbachs shared insights into Artful Ingenuity, EVERSANA INTOUCH’s latest campaign highlighting the agency’s commitment to data-driven, creative, and AI-powered AOR services.
At its core, Artful Ingenuity aims to reinforce EVERSANA INTOUCH’s position as the global agency network that delivers breakthrough thinking and reliable execution. By combining cutting-edge AI technology, human ingenuity, and data-driven insights, the campaign showcases how EVERSANA INTOUCH helps brands go to market faster, optimize growth through informed actions, and catalyze the competitive advantage they need to succeed in the rapidly evolving life sciences industry.
“Our goal is to showcase what Artful Ingenuity can offer our clients, proving our dedication to pushing AI’s true potential in medical marketing,” she explained.
The campaign launched across multiple channels, including targeted ads, social media, and website updates, with plans for expanded SEO, email outreach, and thought leadership to highlight AI’s impact.
Through Artful Ingenuity, EVERSANA INTOUCH is setting a new standard for global agency network leadership in life sciences, offering a holistic approach to AI and commercialization services that distinguishes it from competitors.
Interested in learning more? Discover how Artful Ingenuity can be your competitive edge.
Read the full article online at MM+M